Happy Moon Festival

The Mid-Autumn Festival, also known as the Moon Festival or Mooncake Festival, is a harvest festival celebrated in Chinese culture. In 2025, it is celebrated on Oct 6. During this evening, the moon is the fullest and brightest in the year, and corresponds to the autumn harvest. The round moon also symbolizes the importance of reunion, with friends and family often gathering for a BBQ party, and gifting between business partners. Understanding local business practices is important in deal sourcing and developing relationships.